PR 101 for Indie Game Developers – Now with Video!

I had the opportunity to give an updated version of my ‘PR for iPhone Games‘ talk to the New York Gaming Meetup on Tuesday. Focusing on indie development publicity for multiple platforms, the presentation walks viewers through the What, Why and How of doing PR – whether budgets are shoestring and you’re running the show …

A Blog Post About a Blog Post About a Blog Post

Meta enough for you? Yesterday, AdGrok, a Silicon Valley startup that optimizes search engine advertising, posted a wonderfully crafted (and somewhat incendiary) blog post about the San Francisco bay area vs. New York City tech scenes. Written by founder Antonio Garcia, a former Goldman Sachs number-cruncher who ditched Wall Street to do his own thing, …

PR 101 for iPhone Game Developers

TriplePoint has the unique opportunity to work with some of the best iPhone (and now iPad!) game developers out there. We’ve helped achieve success for a growing list of games – everything from classics like geoDefense and Real Racing to today’s number one paid app in the US App Store, ZombieSmash! As a result, we …

TriplePoint Brewnanza: The Hefeweizen and The Brown Ale

Brewnanza (in case you missed the first or second posts) is an end-of-week office gathering intended to expand our collective knowledge and appreciation for craft beer – a market we’re eagerly looking to offer our services to. In fact, since the last post, we’ve added a page detailing the services we’d like to offer to …

TriplePoint Brewnanza! #2: The Porter and Belgian Pale Ale

Brewnanza (in case you missed our first entry) is an end-of-week office gathering intended to expand our collective knowledge and appreciation for craft beer – a market we’re eagerly looking to offer our services to. This time, we report on our experience with the Porter – the grandfather of the stout – and the Belgian …

geoDefense Swarm…Swarming the App Store!

Wow, what a couple of days for David Whatley of Critical Thought Games. Earlier this year, Whatley launched geoDefense, a retro-styled tower defense game for the iPhone. Due to its brilliantly challenging level design, unassailable game balance, and long-lasting gameplay, geoDefense established a dedicating following and achieved sleeper hit status. His follow-up, geoDefense Swarm, is …

PR, Whatever That Means

My Twitter bio reads, “I’m a PR guy, whatever that means.” It might sound cynical at first (and it probably is, a bit), but I like to think it has another meaning – it’s simply a statement of fact. PR is, has always been, and always will be an evolving practice. The changing landscape of …

Follow Backbreaker on Twitter

Sports gamers looking forward to NaturalMotion’s upcoming football title, Backbreaker, are eagerly anticipating the title’s bone-crunching tackles, powered by the euphoria animation engine. The most dedicated Backbreaker fans have been interacting on the game’s official forums for almost a year – and now, gamers have another way to keep apprised of the latest in all …