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Marketing at SXSW: Go Big Or… Don’t?

This was my second year attending Austin’s SXSW Interactive and I’m surprised to say that I was quite blown away with the growth in attendees and content, even from just one-year prior. There was something for everyone: Nike+ court to get your slam-dunk on? Done. Free BBQ Tacos with wet wipes and antacid accompaniments? Easy. …

Google Instant – A Quantum Leap Forward in Search?

The big news in tech last week was Google’s announcement of a new search feature – Google Instant. The promise of Google Instant is that it will provide instant search results as you type into the google search bar, changing dynamically with each new letter entered. This represents a remarkable innovation in web search which …

Facebook and the Fate of Social Gaming in 2010

Facebook is staggeringly huge. They have over 400 million active users, half of whom log in on any given day, over 500k active applications, and can rattle off plenty of other impressive totals for those who’d like to listen. As an open platform, they have provided companies like Zynga and PlayFish with millions of dollars …