PR Tips for App Developers

The secret to a successful app is a combination of factors, some of which you can control, others you can’t. In order to do well in the oversaturated app marketplace it’s essential to put yourself in the best possible position for success. App success starts with a great idea, it hinges on execution during development, …

What’s the Next Big Thing?

Everybody wants to know—what’s the next big thing? Last week, we turned to Ben Parr from Mashable for insight on what’s hot in social. Ben spoke at an SFAMA event over at PeopleBrowser to discuss “The Future of Social and Tech.” His presentation began with an intro highlighting how social media has made communication among …

En Route to Victory: Commuter Gaming

When gaming is your hobby, it will naturally be your default choice for occupying life’s little patches of boredom. The advent of casual games has provided us all with a wealth of diversions for everyday lulls, whether it’s Bejeweled Blitz with your morning coffee, Desktop Tower Defense while the bank has you on hold, or …