Secrets to PR Job Interviews

Interviewing for a job is difficult. The interview process at TriplePoint goes beyond the cookie-cutter question sets you’re used to being asked. Beyond the skills required for a PR career, like superior writing and the ability to make decisions quickly, the ideal candidate for an intern or entry-level position must build a combination of rapport, confidence and trust during the interview process. My goal when interviewing candidates is to determine if I could rely on you to speak professionally in a client meeting, trust you with a project if I get sick, and eventually add you to a variety of client accounts.

Instead of feeling anxious about an interview, think of it as an opportunity to meet new people that have the same interests you do. Your goal should be to inspire your potential employers. For us, interviewing a candidate means we have half an hour to learn everything possible about someone we’re most likely meeting for the first time. Let this interview be a highlight of our day! I’ve included a couple of tips to make this happen, below.

Continue reading Secrets to PR Job Interviews

Spotlight with TIME’s New Tech Editor

Peter Ha - Tech Editor TIME Magazine/
Peter Ha - Tech Editor TIME Magazine/

In what hopes to be a recurring feature we will be turning the tables around on a prominent journalist and making them the subject of a short interview. Our goal is to bridge the gap between journalists and PR professionals and foster better relationships in our daily work lives. If you have any suggestions for journalists you would like to know more about or see interviewed here, leave a note in the comments.

Peter Ha is an NYC-based journalist who spent several years as the news editor for TechCrunch’s Recently Peter left his gig at Crunchgear to pursue a new opportunity with TIME magazine and as the editor of their new technology section which is set to launch this November. Moving from a tech focused site to one of the most recognized brands in weekly news magazines, Peter’s new position represents a changing of the guard in journalism and news media as the generation who was born along with the Internet reports back to the generation before.

TP: Tell us about your new job at TIME. What is your role going to be there?

Continue reading Spotlight with TIME’s New Tech Editor

Developers Gone Wild! iPhone Gold Rush Uncloaked: Q&A with Rock Ridge Games

The iTunes App Store is a booming marketplace, full of opportunity for independent developers. At an Apple press conference earlier this month, Steve Jobs said that over 30 million iPhones and 20 million iPod Touch devices have been sold to date. There are over 100 million customers on iTunes, and they’ve been busy – downloading over 1.8 billion apps since the App Store launched in July 2008. But with over 75,000 apps and counting (more than 21,000 in the game category alone), it’s a sink or swim space. The unique iPhone platform is luring talented designers from top names in the traditional video game development industry – ambitious artists, code-monkeys and entrepreneurs of all shapes and sizes looking to try their hand at a new medium, and take on whatever responsibility necessary – including new shoes they’ll learn to fill along the way.

There are already more than 100,000 third-parties in the iPhone Developer Program, and the App Store marketplace has created a community mindset among many of these smaller independent companies, who are willing to share some of their “secrets” and learn from their competitors to further their cause and to coexist symbiotically, if you will. One such indie developer is Rock Ridge Games. I had a chance to pick the brains of Rock Ridge’s president and VP, Mike Mann and P.J. Snavely, on what it takes to make the transition from licensed, big-budget console game development to the DIY world of iPhone app development – here’s what they had to say…

RRG Western Wind iPhone

Can you give us a little background on Rock Ridge Games and your experience in game development?
Rock Ridge Games was started in April of this year with the goal of developing interesting and fun original  games for the incredible new smartphones hitting the market. There are only two of us (Mike Mann and PJ Snavely) but we’ve got almost 30 years of combined experience in game development, having come from the console side of development. We’ve worked on everything from multi-million dollar licensed sports games to small independent titles for XBLA. The iPhone is our new frontier.

Continue reading Developers Gone Wild! iPhone Gold Rush Uncloaked: Q&A with Rock Ridge Games

Robert Scoble Interviews SmallWorlds for Fast Company TV

SmallWorlds, a new generation of 3D virtual world that integrates seamlessly with the rest of the web, recently launched out of beta in December 2008. Robert Scoble takes a closer look inside SmallWorlds with co-founder Mitch Olson and VP of Business Development Ted Tagami. With his trusty video camera and monopod, Robert (aka “Scobleizer”) captures the interview on-camera in the TriplePoint San Francisco office. The video interview can also be seen on FastCompany.TV.