By now, you’ve most likely heard the news, but it is never too late to send congratulations over to our client, Jambool, whose virtual economy platform Social Gold has received plenty of attention over the past year – most recently after Jambool’s acquisition by Google. As the social gaming and virtual goods industries continue to grow, we look forward to seeing what our talented friends at Jambool can come up with next at Google.
Social Gold, the premier virtual economy platform, has recently shared some intriguing facts on users’ spending behavior within social games. Social Gold offers users a seamless in-game payments experience so players can purchase virtual goods without disrupting gameplay. New stats that were recently posted on Social Gold’s blog show that their virtual economy platform increases conversion and drives repeat purchases.
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