Last week, the TriplePoint New York office hosted the First Annual Holiday Showcase – the two day event had a wide variety of clients on display, with everything from video games to comics to wearable tech. Journalists were invited to stop by, have a snack and check out the latest offerings from many of our clients, including SEGA, Nyko, Gunnar, PlayOn, NextSport, Livio and more.
The showcase was a big success with great turnout. People came through the office from a variety of outlets including Good Housekeeping, PC Magazine, CBS News, Joystiq, Men’s Health, Worth Magazine, The Street, CNET, MTV Networks, and more. Many of the journalists came by with specific items in mind to see, but stuck around and checked other things outside of their beat.
It’s great to provide a showcase for TriplePoint’s clients in a relaxed environment where the media can feel like they’re hanging out in their living room, not getting a “hard sell.” The attendees all seemed to appreciate the laid-back environment and variety of items. We were able to show each journalist what interested them most, letting them have a good time in a more relaxed environment than the average convention. The next showcase is scheduled for early 2011 – more details will be posted here as they become available.