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TriplePoints of Interest – Week of April 20

It’s time for the top news in tech and games from the penultimate week of April 2015. Big this week is research from analyst firm, Newzoo, who predicts a very fruitful year revenue-wise for the games industry in 2015. On that note, what games will you be picking up this weekend? Make it rain, games …

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TriplePoints of Interest – Week of April 13

Welcome back to our snippet of the top news in tech and games this week! The burning question this week is, of course, who has pre-ordered an Apple Watch? Sound off in the comments! Will the Apple Watch disrupt both the tech AND fashion world? The Apple Watch craze is in full force clocking in …

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TriplePoints of Interest – Week of April 6

Welcome to a new weekly feature here on the TriplePoint blog: TriplePoints of Interest, where we recap the biggest news from around the games and tech industry, plus subjects we just can’t stop talking about around the office! Fixing the image of free-to-play The image of free-to-play games has been a hot topic as of …

THE TABLES HAVE TURNED: Interview with a Journalist

Interview with a Journalist: Chelsea Stark Edition By Valerie Turpin Of the many cool things I can do while working at TriplePoint, one of my favorites is interacting with journalists. Talking to intelligent people who are passionate about the same things I enjoy? Don’t mind if I do. Recently, I had a chance to speak …

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Couches and Grouches

Those of us who inhabit the world of tech, gaming, and game tech are no strangers to the Exorbitant Buyout. The rumor that broke last month, however, that YouTube was looking to buy out Twitch.tv, got a lot of people outside the game world talking. Those on the inside began to ask what this might …

How to Leverage Content Marketing for PR

Developing a consistent and useful content campaign is time-consuming, but it’s a non-negotiable for today’s marketers that want to amp up search results and engage potential customers with thoughtful blogs, webinars and whitepapers. To make the most of this hard work, marketers can “double-dip” by leveraging the content development process for another element of the …

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Secrets to PR Job Interviews

Interviewing for a job is difficult. The interview process at TriplePoint goes beyond the cookie-cutter question sets you’re used to being asked. Beyond the skills required for a PR career, like superior writing and the ability to make decisions quickly, the ideal candidate for an intern or entry-level position must build a combination of rapport, …